Business Details
21 Years
experience
Trusted Driving Lessons in Staffordshire
Established in 2005, AIM Driving Schools has become Staffordshire's leading independent driving school. Our DVSA-qualified instructors deliver tailored tuition to suit individual learning paces, ensuring pupils develop core driving skills in a supportive environment. All instructors hold full DVSA approval and undergo regular audits, with both male and female instructors available to accommodate diverse learner preferences. Our modern fleet features environmentally friendly vehicles equipped with genuine He-Man dual controls for enhanced safety. We offer comprehensive training programs including motorway driving, refresher courses, and Pass Plus certification.With 10 experienced instructors and over 1,000 successful passes, we maintain a strong reputation for quality instruction. Our franchisees consistently praise the company's professional support structure and collaborative team environment. Regular CPD meetings ensure ongoing professional development for all instructors. The school's commitment to excellence is demonstrated through its 16-year operational history and consistent pupil satisfaction testimonials.
Services
Driving Lessons
Instructor Training
Pass Plus
Refresher Courses
Motorway Driving
Details
- Year established: 2005
Highlights and features
- We have 16 years of experience in driving instruction
- All instructors are DVSA approved and regularly audited
- We offer both manual and automatic cars with dual controls
- Our environmentally friendly cars reduce carbon footprint
- We provide Pass Plus, Motorway, and Refresher courses
Associations and certifications
- Driving Standards Agency (DSA)
What people say
Patient and friendly
Excellent value for money
Regular meetings
Supportive team
Enjoyable lessons
Services
Driving Lessons
Personalised driving instruction tailored to individual learning speeds. Qualified DVSA instructors teach core driving skills in modern vehicles with dual controls. Lessons cover all aspects of road safety and test preparation for learner drivers.
Instructor Training
Comprehensive instructor training and franchise opportunities. Includes DVSA-approved certification, ongoing support, and access to regular CPD meetings. Designed for experienced instructors seeking professional development and business support.
Pass Plus
Six-hour advanced driving course for newly qualified drivers. Focuses on motorway driving, night driving, and adverse weather conditions. Helps reduce insurance premiums while improving confidence and road safety awareness.
Refresher Courses
Specialised courses for experienced drivers needing skill updates. Covers modern road regulations, confidence building, and technique improvement. Ideal for drivers returning to driving after extended breaks.
Motorway Driving
Specialist motorway driving instruction for qualified drivers. Teaches safe lane discipline, overtaking techniques, and emergency procedures. Helps build confidence on high-speed roads with expert guidance.
People
Bernard Hassall
Franchisee
Experienced driving instructor with AIM since 2005. Previously worked with other driving schools before joining AIM. Provides professional instruction while enjoying regular team meetings and support.
John Plant
Driving Instructor
12-year driving instructor with AIM. Appreciates constant work availability and team support. Participates in informative CPD meetings while maintaining approachable, professional service standards.
Kevin
Franchisee
12-year AIM franchisee with extensive instructor experience. Values company support, affordability, and approachable team. Recommends AIM for their caring approach and professional environment.
Paul
Training Coordinator
Manages instructor training programs and franchise recruitment. Provides information and support for prospective instructors seeking career development opportunities with AIM.
David
Learner Driver
Recent driving test pass holder. Praised instructor's teaching style for making lessons enjoyable and easy to understand. Completed training successfully with positive learning experience.
Questions
How do I book driving lessons?
Contact us via phone or website to arrange lessons. Our instructors will coordinate schedules and provide tailored tuition plans based on your availability and skill level.
Are your instructors qualified?
All instructors hold DVSA approval and undergo regular audits. They have current DBS checks and participate in ongoing professional development meetings to maintain high standards.
What lesson durations do you offer?
We provide 1-hour, 1.5-hour, and block booking options. Pass Plus courses require six hours of combined training, with flexible scheduling to suit learner requirements.
Do you offer automatic driving lessons?
Yes, our fleet includes both manual and automatic vehicles. Instructors can accommodate preferences for either transmission type during the learning process.
What areas do you cover?
We operate throughout North Staffordshire (ST1-ST13), South Cheshire (CW1-CW4, CW11-CW12), and SK11 postcode areas with local instructors available across these regions.
What is Pass Plus training?
Pass Plus is a six-hour advanced driving course for new drivers. It covers motorway driving, night driving, and adverse weather conditions to improve confidence and potentially reduce insurance premiums.
